Chelyabinsk is hardly a hot spot of Russian tourism. In fact, the town in the southern Ural mountains has long been labelled as the most polluted spot on earth.
Now city authorities have decided it’s time to tackle the problem head-on – not the pollution problem, mind you, just the labelling one. In a public tender document published on the Chelyabinsk region website, bidders are being sought for a $10,000 contract to provide search engine optimisation.







